Developed sequence

Here is where I explain the problem: Global Warming

To show that everybody is helping to contribute to Global Warming, I flick between a few everyday household things that use a lot of energy.

I want to convince users to use my application, so here I'm showing them how simple it is to record their usage...

...and then upload their data to EcoWorld by just plugging their usb into their computer.

I didn't want to make the video too long so I want to just include the three main features of my application.  The first is displaying information of their energy usage.

Introducing the second feature where users can compete against their neighbours in some "friendly competition".

To show the "friendly competition" I captured two neighbours shaking hands after they've viewed the results.

The third feature is the rewards, showing someone buying a solar powered phone.  I chose to show this phone as it is energy efficient, keeping with the "eco" approach.

What benefit does all this have:  It saves users money and helps save the planet. Users aren't going to want to use my application unless they benefit from it, therefore explaining the benefits is an important part of this video.

To finish it off I will show the application logo, to hopefully leave viewers at least remembering the name.